13 Fishing is one of the most well-known rod and reel brands in the US and around the globe. In 2012, James Coble and the two other shareholders started it as a company focusing on ice fishing, but, as the strategy failed, 13 Fishing shifted to other fisheries and exploded. It started to manufacture rods and reels for fresh- and saltwater angling with a prime focus on the bass market.
In 2019, Rapala, one of the oldest manufacturers of lures and other fishing gear, became a minority investor of 13 Fishing, owning 49% of the company share capital and, eventually, an exclusive distributor of 13 Fishing rods and reels to the international, excluding the US.
The slogan of 13 Fishing, Make Your Own Luck, suggests that architects of their own fortunes don’t need luck if they have quality equipment such as a 13 Finishing rod and reel combo.
13 Fishing designs and manufactures rods for fresh-, salt-, and hardwater applications that boast solid blanks, high-quality cork handles, upgraded line guides, and a broad price spectrum.
Since bass fishing is the company’s focus, freshwater rods are the most developed product category that includes the 13 Fishing spinning, casting, cranking, swimbait, kayak, and other rod types.
The 13 Fishing Defy rods are affordable fishing rods best for novice anglers. They use poly-vector graphite construction for sensitivity and stainless steel alconite guides for durability. The series includes both casting and spinning models.
The 13 Fishing Omen Black was and continues to be the flagship series that contains the company’s best-selling rods. The rods feature Japanese 36 Ton Toray blanks with PVG technology proven in tournaments, full-cork Portuguese handles, and diamond-coated stainless steel guides. What it means to you is sensitive, lightweight, and durable rods that won’t compromise your performance.
The company stays true to its initial vector chosen on the foundation and continues to design the best ice rods available on the market. As such, the 13 Fishing Tickle Stick ice fishing rod delivers exquisite performance due to the use of parallel composite construction (PC2) linear fibers to create a flat tip that makes bites easy to detect and contributes to the overall rigidity of the blank.
The company’s range of fishing reels includes various designs, from entry-level simplistic to high-end reels. With 13 Fishing, you can pick spinning, baitcasting, or inline reels for freshwater, saltwater, and ice fishing. You can also relieve yourself from a headache and go with a 13 Fishing rod-and-reel combo as your first angling system.
At Gritr Outdoors, we’ve gathered 13 Fishing spinning, baitcasting, and ice rods and reels for every taste and budget. Shop and enjoy!